Long time readers of this site will know that I watch A LOT of music videos. Many more, in fact, than I post here. And no one can say that I don’t post a wide variety of videos. I love the music video as a venue for a band to promote themselves. Yeah, it just one step away from a commercial, but music videos are an excellent playground for people to experiment with imagery and animation and whatever. There is tremendous skill in being able to tell a story in 3 and a half minutes without the benefit of any dialog at all. Conversely, there’s tremendous training to be had in learning to tell a story in 3 and a half minutes sans dialog. No telling now! You must SHOW.

Well, I’ve been thinking about making a bunch of music videos for songs I like (so I don’t get annoyed listening to them a gazillion times in a row) for a while now as an exercise in editorial, vfx, writing, shooting, directing, color correction—you name it. The idea was born when I found out that the 5D Mk II I had pre-ordered supported video, and full 1080 to boot. Pretty exciting. And since I already own a fleet of lenses, I’m almost all the way there in terms of production equipment. All I’d really need is a tripod. But that expense can wait for now.

And since I’m already a proficient video editor, a decent photographer, a music buff, semi-skilled in After Effects, a decent colorist, and in dire need of some reel material, why not throw together a bunch of inexpensive (i.e., FREE) videos for random songs and use those to promote myself? I am FULLY confident in my ability to use the tools at hand to produce not only professional quality, but beautiful work. I have a sweet new computer, time on my hands, and the inclination to do so, so why not, right?

Right. Why not.

Consider this my statement of intent. Over the coming months I will be sharing with my fine readers the progress of these currently nebulous videos. I’m thinking of making at least three with no sort of deadline or guidelines beyond that they are awesome. I’m thinking of doing one metal song and one electro song at least to vary my visual palette a little. I don’t really know what songs I want to do yet, but I’ve got a hazy mental shortlist. The one constant on the shortlist is Genghis Tron. I don’t know why. Probably because they’re fucking awesome.

Thoughts? Suggestions? Want to help? Think I’m amazing? Leave a comment!

As an awesome bonus, here’s a video for Genghis Tron! Thanks for actually clicking into the article! WOO!